FOG RALLY 2024 brought together the Ferrari Owners Charitable Foundation community for a weekend of purpose and unforgettable experiences. The event began on Thursday, September 19th with the FOG RALLY Charity Gala at the Four Seasons Palo Alto, where guests enjoyed fine dining, dancing, and live auctions to benefit Make-A-Wish Greater Bay Area and the FOCF Fund for Kids. On Friday, September 20th, rally drivers followed a scenic route to Ritz-Carlton Lake Tahoe, with a special stop at the Make-A-Wish Wishing Place in Sacramento to meet wish families and present a $10,000 donation. The weekend continued with stargazing, spirited drives, a casino night, and unforgettable memories shared among friends and Ferrari enthusiasts.

Beneficiaries: Make-A-Wish Greater Bay Area and FOCF’s Fund for Kids

FOG RALLY 2023 jointly benefited Make-A-Wish, marking the ninth consecutive year of our charity partnership and FOCF’s Fund for Kids, marking the third year of our support. Through the Rally fundraising efforts $120,000 was donated to Make-A-Wish Greater Bay Area, bringing the Foundation’s total donation to Make-A-Wish to over $2.2M enabling over 230 wishes. This year included two special ‘in-the-name-of’ donations for Joe Keon and the Dhani Family. In addition, through the Rally fundraising efforts $112,000 was donated to the Fund for Kids for grants to East Palo Kids Foundation (year 3), East Palo Alto Tennis & Tutoring (year 1), htmelle (year 3) , Project Night Night (year 2), SideBySIde (year 2), and Stanislaus Youth Center/Hutton House (year 1).

Beneficiaries: Make-A-Wish Greater Bay Area, Make-A-Wish Northeastern and Central California and Northern Nevada, and FOCF’s Fund for Kids

FOG RALLY 2022 jointly benefited: Make-A-Wish (marking the eighth consecutive year of our charity partnership) and, FOCF’s Fund for Kids. Through the Rally fundraising efforts: $140,000 was donated to Make-A-Wish, bringing the Foundation’s total donation to Make-A-Wish to over $2.1M enabling over 220 wishes; and $160,000 was donated to the Fund for Kids for grants to Bay Area Crisis Nursery, East Palo Kids Foundation, htmelle, Larkin Street Youth Services, Project Night Night, and SideBySIde.

Beneficiaries: Make-A-Wish Greater Bay Area, Make-A-Wish Greater Tri-Counties, and FOCF’s Fund for Kids

The 10^th anniversary 2021 FOG Rally celebrated a decade of making a difference for kids. In honor of this milestone, the 2021 FOG Rally jointly benefited: Make-A-Wish (Greater Bay Area and Tri-Counties), marking the seventh consecutive year of our charity partnership and, FOCF’s Fund for Kids which was created this year to provide grants to local non-profit organizations directly helping kids in need and youth at risk.  Through the Rally fundraising efforts: a $125,000  donation was made to Make-A-Wish, bringing the Foundation’s total donation to Make-A-Wish to $2M enabling over 200 wishes; and a $125,000 donation was made to the Fund for Kids, which was divided equally between Bay Area Crisis Nursery, East Palo Kids Foundation, htm.elle, and Larkin Street Youth Services.

Beneficiary: Make-A-Wish Greater Bay Area

In honor of Make-A-Wish Greater Bay Area’s 35th anniversary, the 2019 FOG Rally raised $350,000 to fund 35 wishes. In addition, we donated $25,000 to Make-A-Wish Northeastern & Central California and North Nevada and made a special $20,000 gift to FOCF Founder, Joe Keon, to fund additional wishes. These $395,000 in donations make  the 2019 FOG Rally our most sucessful fund-raising Rally to-date, and brings our total donation to Make-A-Wish to $1.875M funding over 190 wishes for children with critical illnesses.

Beneficiary: Make-A-Wish Greater Bay Area

The 2018 Rally marked our fifth year of partnership with Make-A-Wish Greater Bay Area. Having already funded over 100 wishes as of 2016 and achieving our goal the “Million Dollar Milestone” in 2017, in this year we raised an additional $325,000 alone. This brought the total amount of monies raised to $1.45M which funded over 145 wishes and made FOG Rally the largest external fundraising event for this organization.

Beneficiary: Make-A-Wish Greater Bay Area

The Rally partnered for a 4th year with Make-A-Wish Greater Bay Area.  50 cars participated in the Rally, beginning with a luxurious departure breakfast at Murray Circle Restaurant, and a photogenic launch amid the sweeping vistas of the San Francisco Bay.  The FOG Gala at the Fairmont San Francisco achieved unprecedented success during the dramatic live auction featuring highly coveted collectibles donated by featured speaker and renowned racing celebrity, Bobby Rahal.

Beneficiary: Make-A-Wish Greater Bay Area

The Rally partnered once again with Make-A-Wish Greater Bay Area.  58 cars participated in the Rally, starting with a sumptuous breakfast at Murray Circle Restaurant and picture-perfect launch from historic Cavallo Point.  The FOG Gala was a smash success at The City Club of San Francisco, featuring a live interview with special guest Indianapolis 500 Champion Alexander Rossi, who generously donated one-of-a-kind racing memorabilia to the live auction.

Beneficiary: Make-A-Wish Greater Bay Area

Building on the success of the 2014 FOG Rally, this year’s event launched fifty Ferraris on their way from Mill Valley to Lake Tahoe where participants stayed at the elegant Ritz-Carlton Lake Tahoe Hotel. Under the continued presenting sponsorship of Ferrari Silicon Valley, Rally participants enjoyed a breathtaking drive, dined under the stars, and enjoyed the camaraderie of fellow Ferrari aficionados throughout the weekend. The event included a Gala and Auction hosted by the Hilton San Francisco Financial District, which netted $275,000, enabling the Ferrari Owners Charitable Foundation to surpass its 2014 record-setting gift to Make-A-Wish Greater Bay Area.

Beneficiary: Make-A-Wish Greater Bay Area

In September 2014, fifty Ferraris roared out of Mill Valley’s Depot Plaza toward the Bacara Resort in Santa Barbara on a mission to raise awareness for Make-A-Wish Greater Bay Area. Under the presenting sponsorship of Ferrari Silicon Valley, Ferraris in a wide range of models and years participated, making the 2014 Rally a unique drawing point for auto enthusiasts and spectators, as well as an opportunity for broad media exposure about our charity partner. Contributions to the local Make-A-Wish chapter from Rally drivers’ entrance fees, combined with proceeds from the 2014 Gala and Auction, resulted in the Ferrari Owners Charitable Foundation setting a record for the largest single gift ever generated by an external event to support this beloved organization.

Beneficiary: Blue Planet Network

Launching from the historic Fairmont Hotel San Francisco, the 2012 FOG Rally departed for Los Angeles via Santa Barbara on a media intensive mission to raise awareness and funds for Blue Planet Network.

Each stop of the rally featured events and displays that welcomed the public to view the cars and learn about Blue Planet Network and the important work of bringing clean drinking water to developing regions. With clean drinking water, communities, women and young girls in particular, become empowered to take control of their own lives, free from the fear of many waterborne diseases.

The FOG Rally generated widespread media exposure for Blue Planet Network’s work and lead to numerous donations. About 50 percent of each rally driver’s entrance fees were donated to Blue Planet Network. Additionally, two charity auctions (San Francisco and Los Angeles) contributed to a total gift of $120,000 for Blue Planet Network.

Beneficiary: Opportunity Impact

In September, 2011, the sound and spectacle of 50 Ferrari’s launched the inaugural FOG Charity Rally.

At every stop of the rally’s route from San Francisco to LA, fascinated bystanders were educated about our important mission: to raise funds and awareness for a most worthy cause; equipping troubled and underprivileged youth with the support and skills to navigate their way to a brighter future through education, personal skill development, and focused case management.

The FOG Rally generated widespread media exposure for Opportunity Impact’s work and lead to numerous donations. About 50 percent of each rally driver’s entrance fees were donated to Opportunity Impact. Additionally, two charity auctions (San Francisco and Los Angeles) contributed to a total gift of $60,000 for Opportunity Impact.